USA
Sales Negotiation. What if You Couldn’t Discount?
When I first started my career, I was a media buyer, not a seller. After a very short time I learned a lot about sales negotiation. I realized who would…
Does High Unemployment Equate to Paying Lower Sales Compensation?
The model of supply and demand is the backbone of price determination in a free market. Demand refers to the amount of product or service that is desired from buyers. …
How Do You Know When Your Advertising is Working?
John Wanamaker, considered by some to be the father of modern advertising, said, Over 100 years later, business owners still struggle to determine what works and what doesn’t. As head of…